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You're meeting your mates at the local pub for a quick pint on St Patrick's Day when you enter and realize you aren't wearing green. You search your clothes for even a speck of emerald, but find none. You sigh and prepare to be roasted and pinched. You might even have to pick up the bar tab now! Of.
You can tell a lot about a business by how they respond to a crisis. In early 2020 when the first wave of lock-downs began, Rapidwristbands, like many promotional product businesses, found itself deemed "non-essential". Facing uncertainty but not wanting to sit idly by, we decided to do something.